來源： 全球設計獎項速遞 發表時間：2024-06-30 16:32:56 熱度：30
CARGO CONTAINER
Camping brand, product, package, and web design
CARGO CONTAINER
"CARGO CONTAINER" is a camping brand for campers who want to escape from the complexity and hustle of urban life and embark on their own journey into the rugged wilderness. Just as something is safely packed and shipped in a massive container box, the brand name "Cargo Container" signifies providing the most essential products to those seeking a unique camping experience. Additionally, by infusing a military aesthetic, similar to "camouflage," we have created a unique brand visual that allows the raw beauty of the wilderness to blend in seamlessly with Cargo Container's identity.
行文亮點
1.將品牌理念與品牌名“CARGO CONTAINER”緊密結合，加深了品牌的文化內涵。
2.視覺元素與品牌理念和諧統一，特別指出這種軍事美學設計讓荒野原始美與品牌形象融合，強化了品牌的視覺識別度，也進一步傳達了品牌倡導的自然與冒險融合的生活方式理念。
案例來源：https://ifdesign.com/en/winner-ranking/project/cargo-container/646574
*圖文僅供學習交流，不作商業用途。
標題：國際設計獎項優秀案例分享（7）——視覺設計
地址：https://www.vogueseek.com/post/74109.html
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